On line dating software
Online dating sites use market metaphors to match people.
Match metaphors are conceptual frameworks that allow individuals to make sense of new concepts by drawing upon familiar experiences and frame-works.
Research about social networking reveals that the online dating services driven by subscriptions offer the least amount of social networking opportunities.
The dating services modeled on the free-at-the-point-of-use model scored much higher as many of them utilized the Circle of Friends social networking method and a wider number of online community genres.
Some sites such as Ok Cupid.com, and are free and offer additional paid services in a freemium revenue model.
Some sites are broad-based, with members coming from a variety of backgrounds looking for different types of relationships.
In Germany government financed NGOs like "Verbraucherschutzzentrale" sometimes help to sue online dating sites.
However, market share was increasingly growing by several large commercial services, including Personals. Some online dating websites provide webcam chats between members.Such sites earn revenue from a mix of advertising and sale of additional options.